The Design Dept
How is a bolt of lightning similar to a good marketing plan?
Both scenarios involve harnessing power for optimal effect. While a lightning strike harnesses immense natural energy, a business plan utilizing online marketing, photography, and graphic design harnesses the power of compelling visuals and strategic content to attract, convert, and retain customers, maximizing the impact of the business in the digital landscape.
What do we do?
We work with you to optimize the online presence of your business or organization. We will help you unify your visual brand so that it’s not a “patchwork quilt” of styles. We’ll do the things necessary to make you more relevant in the eyes of the online search engines like Google. Whether we like it or not, the search engines make the decision that determines which website will be seen and which one won’t be seen, regardless of the look or the cost of your website.
Search engines like Google, determine who has the most relevant website for what a searcher is looking for. They put those websites at the top of the search engine results. The higher you are on the search results, the more traffic ends up on your website. The more times your website is seen, it’s more likely that a potential client or customer will contact you. The calls will come from people who have already seen your website, checked out your reviews, and noticed whether your visual image looks professional or not, and then decided that YOU are the one they want to call. These are qualified leads for your business, not tire kickers!
The search engines decisions are based on an algorithm that constantly changes. Our goal is to stay on top of this algorithm, determine what it is looking for, and to make sure your website provides those things. Doing this separates you from the rest of the pack. You can’t afford to ignore this if you want to be a leader in your business niche.
After consulting with you, we will analyze your competition and determine whether we can help you or not. We won’t waste your time and money if we can’t help. We only work with one business in your niche. We don’t work with two law firms or two roofers in a region where we would be competing with ourselves. We choose only one to work with. We can provide you with a professional level of web and graphic design, photography, video, and the copy writing needed to help you rise above your competition.
If you have any questions, use our contact form and we’ll get back with you. Let’s talk.
Contact us.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.